Zimbabwe’s tourism sector is emerging as a key economic driver, welcoming 1.6 million international visitors in 2024 and generating over US$1.2 billion in revenue. The industry also secured US$190 million in new investments, reflecting strong global interest. With the Tourism and Hospitality Industry Policy 2025–2030, Zimbabwe is prioritizing sustainability, eco-tourism, and innovation to ensure long-term growth, positioning itself as one of Africa’s most promising and responsible travel destinations.
Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com