Heritage travel in India has reached a three-year high, with bookings rising significantly and nearly one in seven trips now focused on cultural destinations. Cities like Jodhpur, Jaipur, and Hampi are seeing strong demand as travellers prefer immersive, slower experiences. The trend highlights a shift toward planned, experience-led travel, with both domestic and international visitors staying longer.
Why are travellers suddenly choosing Heritage over Beaches?

Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com