Wales is hosting an international media festival that blends digital storytelling, student innovation and cultural tourism. Creators from across the globe are showcasing immersive films, podcasts, drone videos, and interactive media, while local students contribute animations, promotional content, and digital materials. This initiative not only enhances learning but promotes Wales as a hub of creativity, culture, and travel. The festival strengthens Wales’ identity, expands its global creative connections, and boosts tourism appeal in meaningful, engaging ways.