Vietnam’s tourism industry is stepping into its busiest season with strong momentum, supported by rising arrivals, refreshed travel products, and expanding international interest. Visitor numbers have increased across major markets, while new experiences and sustainable travel options are attracting longer stays. With upgraded services, stronger digital platforms, and ambitious national goals, Vietnam is well-positioned for a vibrant finish to 2025, offering travelers diverse destinations and memorable cultural encounters.

Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com