Tourism Australia has officially launched the Aussie Specialist Program in Vietnam, marking a strategic step to boost destination knowledge among Vietnamese travel professionals. With Vietnamese visitor numbers to Australia rising by 37% since 2019, the program equips agents with expert training, sales tools, and product insights across leisure, adventure, and MICE travel. The launch strengthens tourism ties and positions Australia as a highly desirable destination for Vietnamese families, businesses, and experience-seeking travelers.
Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com