Türkiye’s tourism revenue surged 8.3% year-on-year to $61.1B in 2024, welcoming 62.2M visitors—a 9% increase from 2023. With per capita spending at $972, most travelers visited for leisure and cultural activities. Vice President Cevdet Yilmaz highlighted tourism’s role in economic growth, job creation, and reducing the current account deficit. Looking ahead, Türkiye aims to reach $63.6B in tourism revenue in 2025, reinforcing its position as a top global destination.
Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com