Tourism Western Australia has completed its biggest-ever campaign in India, led by Hon. Reece Whitby MLA, Minister for Tourism. The four-phase campaign included partnerships with travel agents, a familiarization trip for more than 20 Indian agents, and a creative Swiggy collaboration featuring the cheerful quokka. It ended with a networking dinner in New Delhi, bringing together trade and media partners, and highlighting India’s growing role as an important travel market for Western Australia.
Tourism WesternAustralia Concludes Grand India Campaign Led by Minister Whitby

Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com