Thailand has officially launched TTM+ 2025 in Chiang Mai, spotlighting sustainability, digital transformation, and cultural soft power. With 406 international buyers, 450 tourism operators, and innovative showcases like AI-driven travel tools, the event reaffirms Thailand’s leadership in responsible tourism. From eco-friendly practices to soft power strategies, TTM+ sets a new global benchmark for meaningful, modern travel experiences.
Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com