Singapore is set to shatter its all-time tourism record, with international arrivals projected to hit nearly 16MN in 2025—9.6% above 2019. India and China are driving the surge, while Malaysia and Thailand also expect record-breaking growth. Travel & Tourism is fueling Singapore’s economy, contributing $66.1BN in 2024 and supporting 570,000 jobs. Despite sustainability efforts, SAF adoption remains low, prompting calls for faster implementation. Across Southeast Asia, the sector is booming, with a projected $551BN contribution by 2030.