Rotana has joined the Global Hotel Alliance (GHA), expanding its global reach and enhancing loyalty benefits for guests. With 36 hotels in the UAE and a strong presence across the Middle East, North Africa, Eastern Europe, and Turkey, Rotana will integrate into GHA DISCOVERY by early 2026. Members will gain access to exclusive rewards, VIP perks, and Local Offers. This partnership strengthens Rotana’s visibility while adding nearly 950 hotels to GHA’s portfolio, reinforcing its position as a leading global loyalty program.
Rotana joins Global Hotel Alliance

Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com