Resorts World Cruises will rebrand as StarCruises and Dream Cruises over the next three months. StarCruises will offer affordable, lifestyle-driven cruises with mid-sized ships, while Dream Cruises will provide luxury experiences with larger boats and premium amenities. The fleet will include Star Navigator and Genting Dream, with itineraries connecting Asia’s scenic destinations. This transformation aims to reinforce both brands as leaders in the Asian cruise industry, offering unique experiences tailored to different markets.
Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com