Portugal has been crowned “Best Destination in Europe” at the 2025 World Travel Awards, reaffirming its position as a global tourism leader. With its rich culture, scenic landscapes, and warm hospitality, Portugal continues to captivate travellers worldwide. The event also recognised Morocco, Brazil, and Venezuela, celebrating their tourism excellence. Portugal’s multiple wins, including honours for Lisbon, Porto, and Madeira, highlight the nation’s growing influence in global travel and hospitality.