Mumbai Indians have partnered with Visit Maldives as their Official Tourist Destination Partner for IPL 2025. This first-of-its-kind collaboration aims to boost Maldives’ brand presence in India, a key source market. Cricket’s massive global audience, combined with Mumbai Indians’ success, makes this a strategic move to attract Indian travelers. Visit Maldives will roll out digital campaigns, activations, and exclusive experiences to showcase the Maldives as a luxury destination. This partnership aligns with Maldives’ goal of welcoming 200,000 Indian tourists in 2025.