The IBTM World Regional Trends Report spotlights the Middle East’s booming business events market, driven by investment, ambition, and diversification across sectors like fintech, renewables, and space. With 70% of meetings held face-to-face, the region is rapidly developing infrastructure and attracting global talent, making it a rising hub in the global MICE industry.
Mideast emerges as global business events powerhouse: report

Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com