Luxury villa rental firm Top Villas is expanding its global footprint by 20%, adding 2,360 properties across Europe, including London, Paris, Cyprus, and Croatia. To boost UK trade sales—currently just 1%—the company is courting travel agents with generous commissions, overrides, and rewards. Led by industry veteran Edward Frampton-Fell, Top Villas aims to strengthen agent partnerships and meet rising demand for luxury multi-city and beach stays across Europe.