Greece is on track to surpass its 2024 tourism record of €21.6 billion, with 2025 showing strong revenue growth. A surge in U.S. arrivals, combined with steady demand from Germany, France, and the UK, is fueling higher spending per visitor. Expanded airline capacity has extended the season beyond summer, boosting travel access. Despite inflation and uneven regional performance, Greece’s tourism sector remains resilient, strengthening its role in the country’s economy.