The United States, Canada, United Kingdom, Germany, France, Kenya and Morocco are hosting major trade events throughout July 2026, driving business travel and international collaboration. The conferences are expected to increase airline bookings, hotel occupancy and tourism spending while reinforcing the growing importance of MICE tourism in supporting economic growth worldwide.
Global trade events boost business tourism across seven countries

Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com