Dubai welcomed 16.79 million international tourists between January and November 2024, marking a 9% increase from 15.37 million during the same period last year. Western Europe topped as the key source market with 20% of visitors, followed by South Asia (17%), and GCC countries (15%). The emirate recorded a 3% rise in hotel bookings, reaching 39.19 million room nights. By November, Dubai had 153,390 hotel rooms across 828 establishments, with 5-star accommodations comprising 35% of the inventory.