Australia is ramping up efforts to attract Indian travellers through Marketplace 2025, held in Jaipur. Backed by direct flights, e-visas, and tailored campaigns, the event connects Indian travel agents with 80+ Australian tourism operators. With rising demand for premium, experience-rich travel, Australia targets India’s growing outbound market. This strategic partnership is supported by agent training programs and strong diaspora ties, boosting both tourism numbers and spending across leisure, education, and family segments.