Choice Hotels International is accelerating its global expansion, adding 31 new international hotels in 2025 and boosting its pipeline by 95%. The growth emphasizes upscale brands like Radisson Blu, Cambria, and Ascend Collection across Latin America, Europe, Asia-Pacific, and Canada. Key openings include the Ice Hotel in Sweden and upcoming Cambria in Canada. Backed by strong partnerships and tech integrations, Choice aims to deliver premium, localized experiences worldwide.