Avalon Waterways is launching a new seven-night “Bonjour Bordeaux” river cruise starting March 25, 2025, blending luxury, local immersion, and cultural experiences in Bordeaux, France. The itinerary offers customizable excursions, including wine-related and non-wine activities. The Avalon Artistry II ship, freshly upgraded, will operate the route, with weekly departures through November 2025. This move aims to boost Bordeaux’s tourism and offers global travelers an immersive, sustainable, and personalized experience.