Saudi tourism investor Asfar has signed a strategic MoU with Minor Hotels to develop vibrant tourism destinations across the Kingdom. The partnership focuses on integrating local content, authentic designs, and community empowerment to create sustainable economic opportunities. This collaboration aims to introduce lifestyle-oriented properties that reflect Saudi culture and global hospitality standards, advancing Vision 2030 and enhancing the Kingdom’s tourism landscape.
Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com