AmaWaterways has launched its “River of Rewards” campaign for Australia and New Zealand’s travel advisors, offering a chance to win a luxury mega famil cruise aboard the new AmaSofia. The top performers and most engaged participants will cruise the Danube from Budapest to Vilshofen in August 2026. Running from July 17 to February 28, the campaign includes monthly challenges, bookings, and training via AmaAcademy to boost advisor skills and river cruise sales.