The International Congress and Convention Association (ICCA) and Arabian Travel Market (ATM) have partnered with the Global Business Travel Association (GBTA) for ATM 2025, which will take place at the Dubai World Trade Centre. The collaboration aims to offer insights into MICE and business travel, with sessions on trends and innovations. The global business travel sector, growing post-pandemic, saw a 47% spending surge in 2023 and is projected to reach $1.8 trillion by 2027.
