Vietnam is witnessing a strong tourism boom in 2026, driven by its positioning as a safe and welcoming destination alongside relaxed visa policies and expanded international connectivity. Rising arrivals from key markets like South Korea, the US and Europe, along with growth in luxury and wellness travel, are boosting visitor spending and strengthening Vietnam’s position as a leading global travel hotspot.

Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com