Phuket is focusing on sustainable tourism, innovation and higher-value experiences to strengthen its long-term tourism competitiveness. Authorities aim to improve visitor quality while protecting local resources and community interests. The strategy includes smarter tourism management, infrastructure improvements and eco-friendly initiatives to position Phuket as a leading sustainable island destination in Asia.
Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com