Sri Lanka is focusing on destinations such as Kandy, Sigiriya, and Yala National Park to drive tourism-led economic growth through sustainable practices. Tourism experts highlight premium experiences, wildlife conservation, and cultural heritage as key growth drivers. Authorities say shifting from mass tourism to high-value, sustainable travel can increase revenue while protecting natural and cultural assets.

Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com