Carnival Australia has launched a new nationwide marketing campaign titled “Play Away on Carnival” to encourage Australians to move beyond traditional holiday routines. Promoted across television, radio, outdoor, and digital platforms, the campaign positions cruising as a flexible, fun-filled travel option offering onboard entertainment, multiple destinations, and shared experiences for families, couples, and groups.

Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com