Romania is launching Dracula Land, a €1 billion immersive tourism megaproject near Bucharest featuring a massive Dracula-themed park, luxury retail, hotels, an arena, aquapark, and a tech hub. Spanning 160 hectares, it blends physical attractions with a Metaverse digital twin built on Unreal Engine 5, NFTs, and AI personalization. Expected to attract 3 million visitors annually, it aims to generate €5 billion in economic impact.