Milano Cortina 2026 Winter Olympics projects €5.3 billion economic impact for Italy: €1.1 billion from immediate event spending, €1.2 billion from extended tourism (12-18 months post-Games), and €3 billion from infrastructure upgrades. Expecting 3,500 athletes from 90 countries, 2.5 million spectators, and 3 billion global TV viewers. Visitors averaging 3+ night stays will boost hospitality sectors. Banca Ifis study presented at Italian Embassy London highlights long-term benefits from upgraded sporting venues and civil infrastructure, positioning Italy as premier tourism and sporting destination.