Visit California projects more than five lakh Indian tourists in 2025, fueled by stronger air links, trade ties, and targeted campaigns. A recent trade mission in Mumbai and Delhi showcased destinations like Los Angeles, San Francisco, and Napa Valley, while promoting new experiences. With Indian spending forecast to reach $1.5 billion, initiatives like the Playful Journeys campaign aim to deepen engagement, positioning California as India’s top long-haul travel choice.