Maine is teaming up with major U.S. states like Florida, California, and New York in a coordinated push to win back Canadian tourists. Facing declines in bookings and economic strain, Maine is launching a bilingual campaign, policy outreach, and community engagement to preserve its $9.2 billion tourism economy. With “Bienvenue” signs and strategic partnerships, the message is clear: Canadian visitors are not just welcome—they’re essential.
Maine Joins U.S. States Targeting Canadian Tourists Together

Anamika Chauhan is a Senior Content Writer at TBO Academy. Specializing in B2B content, she works closely with the marketing team to bring out the outlook about the industry in her write-ups. Connect with her on LinkedIn or write to her at anamika.chauhan@tbo.com