Ifema Madrid achieved record revenues of €230.2 million in 2024—a 30% increase over 2023—driven by strong trade fair performance and 740 events hosted. The institution expanded globally, launched digital innovations via LIVE Connect, and invested €13.4 million in tech upgrades. It also met its zero-emissions goal, cutting its carbon footprint by 91.88% and significantly reducing energy, water, waste, and paper consumption.